<?xml version="1.0" encoding="utf-8" ?><rss version="2.0"><channel><title>Yahoo! Gallery Right Media Applications</title><link><![CDATA[http://it.gallery.yahoo.com/technology/18]]></link><description>Yahoo! Gallery Right Media Applications</description><pubDate>Wed, 20 Aug 2008 08:50:04 GMT</pubDate><item><title>Direct Media Exchange</title><link>http://it.gallery.yahoo.com/apps/13346</link><description>Direct Media Exchange (DMX) uses the Right Media Exchange API extensively throughout the application. We use the API to manage linked relationships with exchange networks and to create the necessary objects for our placements, which includes setting all pricing and targeting options. While this doesn&amp;#39;t sound like a lot of API usage, these features are the core of the application.</description><category>Right Media</category><guid isPermaLink="true">http://it.gallery.yahoo.com/apps/13346</guid><pubDate>Fri, 17 Aug 2007 21:31:29 GMT</pubDate></item></channel>
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